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An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-largest economy in the world. Based on the author's firsthand research, including hundreds of market visits and more than 600 interviews at companies doing business throughout the region, this book shows how globally interconnected and vibrant the Arab markets are. Through a rich blend of data and anecdotal observations, it chronicles how, by respecting the region's culture and religious norms, hundreds of local and multinational companies and entrepreneurs are creating successful businesses in this large and growing marketplace. Hundreds of interviews and illustrative examples peel away stereotypes about Arab consumers to reveal diverse, vibrant and entrepreneurial consumer markets Explains how multinational companies, such as Coca-Cola, Unilever, and Proctor & Gamble, and leading regional companies are working successfully in the Arab nations Shows how Arab entrepreneurs, both men and women, are shaping the regional and global marketplaces Vijay Mahajan, author of two previous award-winning books on emerging markets, is one of the world's most-cited researchers in the business and economics sector As the global marketplace continues to expand, this book offers anyone interested in investing in the Arab world an expert perspective on the boundless business opportunities.
Key issues of contemporary Arab society addressed through the culture of music
Intimate portrayal of the Arab musical experience, for both the specialist and general reader.
One of the implications of Orientalism is that the Arab world, as a homogenous entity, is often analysed as an anomaly within the international system. This book argues that, despite their differences, societies across the globe ultimately construct their own history according to very similar dynamics and tensions. The methodological approach of this book, using different countries within the Arab world as models, offers the reader an analysis of relations between the elites and their opposition in a variety of settings. A definition of the political structure of each country is drawn from this analysis before potential future scenarios, as according to country specific experts, are proposed. This model provides a useful contribution to students and scholars of political science and international relations. Through providing a comparative study of the political regimes currently operating in the Arab world; their elites, civil society, power resources and political resistance, this book illustrates that despite the image of homogeneity sometimes portrayed by the Arab world, it is the multiplicity of models and heterogeneity of regimes that constitute reality.
"An excellent presentation, clearly written, with much information. . . . Sure to earn a prominent position among the few scholarly based, intelligently presented analyses of the political aspects of the reaction of this civilization called Islam to the ideological and material encroachments of the West".--American-Arab Affairs.
Legal pluralism: Ziad Bahaa-Eldin.

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