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This helpful workbook gives students the opportunity to master the writing and editing skills covered in the main text, including grammar and mechanics guidelines, practicing proper copy-editing symbols, rewriting sentences for clarity and conciseness, learning how to write successful leads and recognizing distinctions between Associated Press and wire-service style.
No matter the medium—from print to broadcast to digital—Working With Words presents the best writing advice for today’s journalists. The text’s focus on improving skills in grammar and style make this an invaluable reference for students from their introductory journalism courses throughout their future careers in the field. With extensive coverage of grammar, mechanics and usage, as well as style, unbiased writing and writing for different media, Working With Words includes material that students cannot find in the Associated Press Stylebook alone. New with the ninth edition, Working with Words can be packaged with LaunchPad Solo for Journalism, where students can access the Exercise Book for Working With Words – an interactive workbook with multiple activities matching each chapter topic in the main text. Also on LaunchPad, students can further their grammar practice with Exercise Central for AP Style, and watch numerous videos from renowned journalists.
Covers grammar, punctuation, and usages, and offers advice on avoiding pompous, muddled, sexist, or racist language
Aquest volum intenta oferir als estudiants matriculats en el Grau d'Estudis Anglesos un manual de base que els introduïsca en l'estudi de les principals matèries. Un manual amb materials pràctics de treball i continguts que responen a les necessitats d'una contínua actualització de l'ensenyament de llengües estrangeres en una perspectiva empírica i teòrica, i que al mateix temps recull i integra els principals corrents científics dels estudis anglesos, tenint en compte les directrius introduïdes per l'Espai Europeu d'Educació Superior. La novetat d'aquest manual resideix a oferir a la xarxa i a la disposició de qualsevol usuari informació relacionada amb el contingut del llibre; textos, exercicis autocorrectius i activitats. Un espai que convida els usuaris a participar enviant les seves propostes per a publicar-les i poder-les compartir.
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Words can work wonders – and disasters. Words will work wonders if we are speaking with both heart and mind. With heart I mean a deep feeling of connection with everything and everyone and with mind a clear view of our strengths and weaknesses and of the differences between us and – the ability to recognize its own limits. Then our rational mind wisely surrenders the upper hand in our life to our heart, which, somehow, ”knows” that it is connected. Key words: talking with heart and mind, communication, connection, truth and lies, honesty, promises, forgiving, conflicts, poems, words of truth, courtesy etc
Proofs without words are generally pictures or diagrams that help the reader see why a particular mathematical statement may be true, and how one could begin to go about proving it. While in some proofs without words an equation or two may appear to help guide that process, the emphasis is clearly on providing visual clues to stimulate mathematical thought. The proofs in this collection are arranged by topic into five chapters: Geometry and algebra; Trigonometry, calculus and analytic geometry; Inequalities; Integer sums; and Sequences and series. Teachers will find that many of the proofs in this collection are well suited for classroom discussion and for helping students to think visually in mathematics.